15 Times The Kardashians Used Their Looks To Their Advantage

Everyone has a set of skills that they bring to the table. Some people succeed because of the knowledge they gain while getting an education, and other people have talents like exceptional athletic abilities. There are some people, however, that are successful - and in this case - famous, merely because they are who they are. The Kardashian/Jenner clan have, and continue to be, criticized because people don't believe that they have any talents or skills that warrant the fame and fortune that they've amassed over the years. However, some have also said that it for this precise reason that the Kardashians and Jenners should have the fortune that they do, because they've figured out how to (literally) work what their mama gave them and create lucrative careers from it.

No matter what your opinion is about this famous family, it is difficult to deny that they've marketed themselves almost flawlessly, in that they now have an empire of various television shows, makeup lines, and fashion collections - just to name a few. It's actually quite impressive to think that everything they have was built on the fact that they're all beautiful women who know exactly how to work an audience, and use their looks to their advantage.

15 It Seems Kylie Uses Fashion To Fuel Rumours

The biggest news to come out of the Kardashian/Jenner clan is the sudden baby boom, with not one, not two, but three of the Kardashian/Jenner sisters allegedly expecting at the same time. Of all the baby news, Kylie Jenner's is arguably the most surprising, since she's only 20 years old, and has only been dating her boyfriend, rapper Travis Scott, for a few months. While multiple sources have “confirmed” the news, Jenner herself has yet to address them. She also isn't doing anything to end the speculation, either. The day the news of her alleged pregnancy broke, she attended in a concert, wearing loose-fitting clothes, which only got the rumour mill turning even more, since her outfit choice suggests that she could be hiding a growing baby bump.

14 Khloe Sells Her Denim Line Strategically

It's no secret that the Kardashian/Jenners are masters of self-promotion. Just in time for her fit physique debut, Khloe Kardashian also debuted her very own denim line, called “Good American.” The line is supposed to be unique because it's inclusive of women of all shapes and sizes. Aside from being a great business opportunity, Kardashian also took this as a chance for her to be featured in all of the promotional imagery for the brand, along side some famous friends and models. Kardashian is expertly using her body to create an aspirational element to her advertising, subtly implying that you can look just as good as her and the rest of her sisters if you wear her clothing. She also promotes her line using her own social media accounts, which is basically free advertising and smart business sense.

13 Did Kendall Walk On People To Be Able To Walk On Runways?

Even in the early days of Kardashian/Jenner fame, also known as the early seasons of their show, Keeping Up With The Kardashians, Kendall, the older of the Jenner sisters had always expressed her desire to become a supermodel one day. Certainly, there are many young girls who dream of becoming supermodels as well, but a lot of them don't have nearly as seemingly easy of a time achieving their goals as Jenner did, when she rose up the supermodel ranks.

While her early attempts at modelling were captured on their show, a lot of people criticized Jenner's success, because people speculated that a lot of designers were only hiring her because of the clout she had in the industry as a member of such a famous family. Whether or not this is true, Jenner's career continues to flourish.

12 Khloe, No Doubt, Worked Hard For Those Buns… And Her Show

The unfortunate truth is that with fame comes criticism - a lot of harsh, and most of it, coming from internet trolls who have nothing better to do than make mean comments. While all of the Kardashian/Jenners have been subjected to a lot of tough criticism over the years, some might argue that Khloe Kardashian received a lot of hate, just for the way that she looked. She's opened up in past interviews about how she was called “the ugly sister.”

However, instead of allowing the opinions of ignorant people get her down, she took their insults and used it to brand herself as the sister who is all about fitness. She now regularly posts fitness content on her social media channels, as well as her app, and she continues to get press for her toned physique.

11 According To Kourt, Skincare Is Better Advertised In The Buff

When they're not appearing on the reality show or in tabloid magazines, the Kardashian/Jenners like to boast about their incredibly busy work schedules. They make many appearances at events, and they're also spokespeople for a plethora of brands, ranging from vitamins, teeth whitening kits, and in Kourtney Kardashian's case, skincare. As far as brands are concerned, these women are the best celebrities to promote their products, because not only are they famous, but they're all very active on social media, and all have massive followings.

Their beauty is also a great selling point, and any brand who is trying to sell product based on aspirational emotions know best to choose a spokesperson like one of the Kardashians/Jenners, because of their stunning beauty and awesome physique. Who wouldn't want to look as good as Kourtney Kardashian when they're 38 years old?

10 Kylie Used Her Artificially Enhanced Physical Features To Sell Products

For a long time, the youngest Jenner, Kylie, got a lot of attention because of her lips. Around 2014, people began to speculate that she may have gotten fillers to enhance her lips, but Jenner denied the rumours, claiming that she was merely using a combination of lip liner, lipstick, and the technique where she over-lines her lips to make them appear fuller. In April of that year, she even tweeted, “These plastic surgery rumours hurt my feelings to be honest and are kinda insulting.”

However, as it turns out, the rumours were true, and she used the momentum from all of that press about her to launch her own line of lip liners and matte liquid lipsticks. Her brand, Kylie Cosmetics, is doing so well these days, that since her brand launched, it has made almost half a billion dollars in sales.

9 Khloe Let It All Drop For Her App

Khloe Kardashian has always said that she's quite shy and insecure about her body. A number of episodes of Keeping Up With The Kardashians have featured her speaking about this. However, since she became more fit and transformed her body, Khloe seems to have also found more confidence. Aside from appearing in barely-there outfits for magazines and on social media, she also stripped down while on vacation with her friends and family, and had an impromptu photoshoot for her app.

However, this wasn't you average bikini-by-the-pool photoshoot, as Kardashian was in her birthday suit for these pictures. Wearing nothing but bright red lipstick, Kardashian allowed herself to be photographed in and out of the water, leaving nothing to the imagination. No denying that she looked great, though!

8 Becoming An Author Never Seemed So Easy

Some people can only dream of becoming a published author. A lot of people work towards this goal for most of their lives, with it never coming to fruition. However, for the Hollywood elite, anything is possible, and Kim Kardashian West proved that when she published a book of her very own.

You might wonder what Kardashian West would possibly want to write about - perhaps her life before fame, or maybe a fiction novel from the depths of her imagination? The answer would be 'none of the above,' as Kardashian West's book is a collection of the selfies that she's taken over the years, aptly titled, Selfish. Call it self-indulgent, but the book sold over 100,000 copies, worldwide. While it may not be a New York Times Best-Seller, it goes to show that people will by anything backed by a Kardashian/Jenner name.

7 Kim Showed Off Her Smokin' Mama Body For An Ad

Kim Kardashian West has made a career of showing off her body. As a spokesperson, model, and celebrity, her physique is what garners her the most attention - more so than her feuds with other celebs, her romantic relationships, and her reality television show. Now a mother of two, Kardashian West hasn't been shy about discussing her insecurities about weight gain during her two pregnancies.

This is why it's fitting that she would jump at the opportunity to show off her post-baby body, in a music video about hot moms, no less. In singer Fergie's Milf Money music video, Kardashian West appears in a number of figure-hugging latex outfits that show of her famous curves. Leave it to her to find a creative way to show the world that she's back in shape after having a baby.

6 Kourtney Also Showed Off Her Hot Mama Body

Kourtney Kardashian has an app of her own as well, because of course she does, and while hers revolves around her kids, as well as nutrition, she also likes to post a risqué photo now again. She's had three children, and has also been able to maintain a great physique, so she had a nude photoshoot to show off all of her hard work.

Because all of the apps for the Kardashian/Jenners aren't free, it also helps to post exclusive content on there that people are willing to pay for, and well, raunchy images of your favourite celebs are always worth a couple of dollars, right? It just goes to show that this family knows just how to capitalize on the number one thing that makes them famous - their looks.

5 It Was In The Name Of Empowerment, Kim Said

Love her or hate her, or love to hate her, Kim Kardashian West knows how to get the media - and the world's - attention. In 2016, her photo was all over the internet, because she'd changed up her signature dark mane and went platinum blonde, just in time for Fashion Week. If that wasn't enough media attention, she then casually posted a nude mirror selfie on Twitter, along with the caption, “when you're like I have nothing to wear LOL.” Jaws dropped and other celebrities like Chloe Grace Moretz and Bette Midler expressed that she should be more covered up now, because she's a mom. To that, and any other backlash she received, Kardashian West responded, "I truly was baffled when people still cared. They have seen me naked 500 times. The censor bar literally was probably more covered than a bikini. I could not grasp how people were so outraged."

4 Kylie's Whole Make-Over Included Showing Off More Skin

The youngest of the sisters, Kylie Jenner, might even do more controversial things than her older sister Kim. Even in her early teens, Jenner was already using social media to build her fanbase of other teens who envied her lavish lifestyle. However, Jenner wasn't posting your average selfie, as she has professional stylists and makeup artists, as well as photographers who capture her every provocative move, all for Instagram and Snapchat.

Jenner also realized very early on, perhaps because of her older sisters, that having a great physique can do wonders for your career if you know how to flaunt just the right amount of skin, to keep people coming back and wanting more. Jenner currently has 98.4 million followers on Instagram alone, and is one of the most followed celebrities on Snapchat.

3 Khloe Showed Off Her New, Hard-Earned Bod Loud & Proud

Is there a better reason to get fit, than the opportunity to show off you new physique afterwards? Khloe Kardashian's foray into the fitness world certainly earned her some new followers on Instagram, as she began to wear more provocative outfits to accentuate her smaller frame. Her weight loss also gave her the opportunity to appear in magazines that she hadn't necessarily been featured in before.

She has since appeared on the cover of GQ, and has been featured in photoshoots where she's scantily clad, in a gym setting. It seems like she's really taking this time to shine. In an episode of their show, her sister Kim even encourages her to seize the moment and take advantage of the fact that she's pregnant, and can't do any sexy photoshoots of her own for the time being.

2 Kim's Infamous Shoot Feat. Momager Kris Supporting On The Sidelines

If you are a fan of the Kardashian/Jenners, you have probably watched every season of their reality show, Keeping Up With The Kardashians. While they're incredibly famous now, they were almost just like a normal family in the very beginning, with Kim Kardashian trying to launch her career in show business, with the help of momager Kris Jenner, of course. Many people who have every performed at a school play, or anything similar has likely had their parents around to watch their children perform. Of course, for the Kardashian/Jenners, this means coming to watch your daughter pose nude for her first Playboy photoshoot. Even the scene where Kris Jenner is standing over Kim, taking photos and saying “Kim, you're doing amazing sweetie,” is now a popular internet meme.

1 Kim Shaking It Here Proves Why She Appeared On Dancing With The Stars

Kim Kardashian West is the Queen Bee of the Kardashian/Jenner clan. Sure, mom Kris Jenner manages all of the business dealings and collects her 10 percent as the family's manager, but one can argue that the only reason she even has anyone to manage, is because of Kim's connection to friend and former employer Paris Hilton, as well as her now infamous relationship to singer Ray J.

It also helps that Kardashian West rocks some killer curves that she flaunts at every chance. Here, she's asking sister Kylie Jenner to record her showing off some aquatic dance moves. Because people assumed she could dance, she even appeared on the show, Dancing With The Stars, although she didn't make it very far. It certainly didn't hurt her career, though, as it was just another way to get into the spotlight.